{"id":508,"date":"2019-09-19T11:29:18","date_gmt":"2019-09-19T14:29:18","guid":{"rendered":"https:\/\/markenz.com.br\/?page_id=508"},"modified":"2023-10-30T17:37:25","modified_gmt":"2023-10-30T20:37:25","slug":"metricas-de-marketing","status":"publish","type":"page","link":"https:\/\/markenz.com.br\/en\/servicos\/metricas-de-marketing\/","title":{"rendered":"Marketing Metrics"},"content":{"rendered":"<p>When planning a marketing action, it is also essential to define the metrics to evaluate the results. The evaluation is essential to direct investments and efforts to actions that can generate the expected return. Count on us to define your company&#8217;s marketing metrics and increase the efficiency of your projects.<\/p>\r\n\r\n\r\n\r\n<ul>\r\n<li>Marketing Return on Investment (ROMI)<\/li>\r\n<li>Performance Indicators \u2013 KPI\u2019s<\/li>\r\n<li>Cost of customer acquisition and maintenance<\/li>\r\n<li>Marketing management budget templates<\/li>\r\n<li>Clients satisfaction\u00a0<\/li>\r\n<\/ul>","protected":false},"excerpt":{"rendered":"<p>Quando planejamos uma a\u00e7\u00e3o de marketing, \u00e9 essencial, tamb\u00e9m definir as m\u00e9tricas para avaliar os resultados. A avalia\u00e7\u00e3o \u00e9 essencial para direcionar os investimentos e esfor\u00e7os para a\u00e7\u00f5es que possam gerar o retorno esperado. Conte conosco para definir as m\u00e9tricas de marketing de sua empresa e aumentar a efici\u00eancia de [&hellip;]<\/p>","protected":false},"author":4,"featured_media":554,"parent":495,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>M\u00e9tricas de Marketing - Markenz Consulting - Estrat\u00e9gia, Marketing e Vendas<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"M\u00e9tricas de Marketing - Markenz Consulting - Estrat\u00e9gia, Marketing e Vendas\" \/>\n<meta property=\"og:description\" content=\"Quando planejamos uma a\u00e7\u00e3o de marketing, \u00e9 essencial, tamb\u00e9m definir as m\u00e9tricas para avaliar os resultados. A avalia\u00e7\u00e3o \u00e9 essencial para direcionar os investimentos e esfor\u00e7os para a\u00e7\u00f5es que possam gerar o retorno esperado. Conte conosco para definir as m\u00e9tricas de marketing de sua empresa e aumentar a efici\u00eancia de [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Markenz Consulting - Estrat\u00e9gia, Marketing e Vendas\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-30T20:37:25+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/09\/metricas-marketing-markenz-consulting.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/\",\"url\":\"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/\",\"name\":\"M\u00e9tricas de Marketing - Markenz Consulting - Estrat\u00e9gia, Marketing e Vendas\",\"isPartOf\":{\"@id\":\"https:\/\/markenz.com.br\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/09\/metricas-marketing-markenz-consulting.jpg\",\"datePublished\":\"2019-09-19T14:29:18+00:00\",\"dateModified\":\"2023-10-30T20:37:25+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/#primaryimage\",\"url\":\"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/09\/metricas-marketing-markenz-consulting.jpg\",\"contentUrl\":\"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/09\/metricas-marketing-markenz-consulting.jpg\",\"width\":1920,\"height\":1080},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/markenz.com.br\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Servi\u00e7os\",\"item\":\"https:\/\/markenz.com.br\/servicos\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"M\u00e9tricas de Marketing\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/markenz.com.br\/#website\",\"url\":\"https:\/\/markenz.com.br\/\",\"name\":\"Markenz Consulting - Estrat\u00e9gia e Marketing\",\"description\":\"Transformar para prosperar\",\"publisher\":{\"@id\":\"https:\/\/markenz.com.br\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/markenz.com.br\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/markenz.com.br\/#organization\",\"name\":\"Markenz Consulting\",\"url\":\"https:\/\/markenz.com.br\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/markenz.com.br\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/12\/Logo_Markenz_Registro_PNG-Consulting__-01.png\",\"contentUrl\":\"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/12\/Logo_Markenz_Registro_PNG-Consulting__-01.png\",\"width\":1992,\"height\":825,\"caption\":\"Markenz Consulting\"},\"image\":{\"@id\":\"https:\/\/markenz.com.br\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/markenz\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"M\u00e9tricas de Marketing - Markenz Consulting - Estrat\u00e9gia, Marketing e Vendas","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/","og_locale":"en_US","og_type":"article","og_title":"M\u00e9tricas de Marketing - Markenz Consulting - Estrat\u00e9gia, Marketing e Vendas","og_description":"Quando planejamos uma a\u00e7\u00e3o de marketing, \u00e9 essencial, tamb\u00e9m definir as m\u00e9tricas para avaliar os resultados. A avalia\u00e7\u00e3o \u00e9 essencial para direcionar os investimentos e esfor\u00e7os para a\u00e7\u00f5es que possam gerar o retorno esperado. Conte conosco para definir as m\u00e9tricas de marketing de sua empresa e aumentar a efici\u00eancia de [&hellip;]","og_url":"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/","og_site_name":"Markenz Consulting - Estrat\u00e9gia, Marketing e Vendas","article_modified_time":"2023-10-30T20:37:25+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/09\/metricas-marketing-markenz-consulting.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/","url":"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/","name":"M\u00e9tricas de Marketing - Markenz Consulting - Estrat\u00e9gia, Marketing e Vendas","isPartOf":{"@id":"https:\/\/markenz.com.br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/#primaryimage"},"image":{"@id":"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/#primaryimage"},"thumbnailUrl":"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/09\/metricas-marketing-markenz-consulting.jpg","datePublished":"2019-09-19T14:29:18+00:00","dateModified":"2023-10-30T20:37:25+00:00","breadcrumb":{"@id":"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/#primaryimage","url":"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/09\/metricas-marketing-markenz-consulting.jpg","contentUrl":"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/09\/metricas-marketing-markenz-consulting.jpg","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/markenz.com.br\/servicos\/metricas-de-marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/markenz.com.br\/"},{"@type":"ListItem","position":2,"name":"Servi\u00e7os","item":"https:\/\/markenz.com.br\/servicos\/"},{"@type":"ListItem","position":3,"name":"M\u00e9tricas de Marketing"}]},{"@type":"WebSite","@id":"https:\/\/markenz.com.br\/#website","url":"https:\/\/markenz.com.br\/","name":"Markenz Consulting - Estrat\u00e9gia e Marketing","description":"Transformar para prosperar","publisher":{"@id":"https:\/\/markenz.com.br\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/markenz.com.br\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/markenz.com.br\/#organization","name":"Markenz Consulting","url":"https:\/\/markenz.com.br\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/markenz.com.br\/#\/schema\/logo\/image\/","url":"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/12\/Logo_Markenz_Registro_PNG-Consulting__-01.png","contentUrl":"https:\/\/markenz.com.br\/wp-content\/uploads\/2019\/12\/Logo_Markenz_Registro_PNG-Consulting__-01.png","width":1992,"height":825,"caption":"Markenz Consulting"},"image":{"@id":"https:\/\/markenz.com.br\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/markenz"]}]}},"_links":{"self":[{"href":"https:\/\/markenz.com.br\/en\/wp-json\/wp\/v2\/pages\/508"}],"collection":[{"href":"https:\/\/markenz.com.br\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/markenz.com.br\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/markenz.com.br\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/markenz.com.br\/en\/wp-json\/wp\/v2\/comments?post=508"}],"version-history":[{"count":6,"href":"https:\/\/markenz.com.br\/en\/wp-json\/wp\/v2\/pages\/508\/revisions"}],"predecessor-version":[{"id":751,"href":"https:\/\/markenz.com.br\/en\/wp-json\/wp\/v2\/pages\/508\/revisions\/751"}],"up":[{"embeddable":true,"href":"https:\/\/markenz.com.br\/en\/wp-json\/wp\/v2\/pages\/495"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/markenz.com.br\/en\/wp-json\/wp\/v2\/media\/554"}],"wp:attachment":[{"href":"https:\/\/markenz.com.br\/en\/wp-json\/wp\/v2\/media?parent=508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}